Serge Rusak
Commissioned by
Rusak Designworks

Client: Rusak Designworks
Lab: Carmencita Film Lab
Artwork: Design by Serge Rusak
Year: 2016
Location: Belgium



This series delves into the creative process of industrial designer Serge Rusak, showcasing the journey from initial sketches to the final creation of a custom-made table. In Rusak’s minimalist, futuristic atelier, the images balance the quiet concentration of drawing with the raw power of the machines crafting the material. Through these contrasts, the series highlights the harmony between thoughtful design and precise execution, offering a glimpse into the making of a unique piece of furniture.

About

Michael Ferire is a Belgian photographer based in Brussels. Over the past 15 years he has been collaborating with international brands in the fields of music, art and craftsmanship. He mainly works behind the scenes for discerning and passionate clients and brands, using a versatile approach that combines reportage and staged photography. Michael also shares and teaches his methods in conferences and workshops across Europe, empowering photographers to elevate their businesses to the next level and reinforce their creative vision.

Vision

Michael’s visuals convey a strong sense of place, with meticulous attention to precision and detail. Focusing primarily on portrait photography, Michael’s work encompasses a blend of both commercial and editorial projects, delivering bold and intricate visual narratives.

Selected clients

Dior, Alexandre Benjamin Navet, Warner Music, Krug Champagne, Galerie Xavier Hufkens, Thierry Boutemy, Thomas Roussel, Mini, Guendalina Litta, Atelier Lum, TBWA, Rusak Designworks, TBX Agency.

Contact

hello@michaelferire.com
+32 472 97 24 29

MICHAEL FERIRE
Avenue Winston Churchill 24 – 1180 Bruxelles

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